Although Outreach is a comprehensive tool, its attempt to cater to everyone's needs can be overwhelming. Moreover, since sales reps must perform all tasks within the platform instead of through email or CRM, it's not suitable for AEs who primarily work in Gmail. Additionally, startups and small businesses may find it challenging to afford the tiered support and high price point.
While it's ideal for junior SDRs, the unintuitive UI and advanced features require dedicated personnel to train and support users, connect it to Salesforce and ZoomInfo, and manage reporting. Besides, the rules engine is not up to the mark, and the sequences can be challenging to adapt. Furthermore, it creates a duplicate database, which can lead to data silos and render Salesforce obsolete.
If you're thinking of switching from Outreach, here are some of the best alternatives to consider.
1. Salesloft
Salesloft is a top contender for the title of comprehensive powerhouse, rivalling Outreach. It boasts a wide range of features including prospecting, forecasting, opportunity management, conversation intelligence, and analytics, all in one platform. With Salesloft, there's no need to juggle multiple tools from various providers. Furthermore, Salesloft's capabilities may even position it to challenge established players such as Salesforce or Hubspot CRM in the customer relationship management arena.
Features:
- Sales playbooks facilitate onboarding of new hires and enable personalized customer experiences.
- It offers various analytics such as cadence, account, individual, and conversation analytics.
- In-call coaching and coach-to-close workflows help identify deals at risk, call trends, and successful plays.
- It includes a one-click dialer and messenger with CRM sync, call recording and logging, customizable email templates with tracking, and calendar sync and invitation templates.
- Sales-meeting and deal intelligence features provide pipeline overview forecasting.
Pricing:
Request a demo to get more detailed pricing plan.
2. Yesware
Yesware is a platform designed for sales engagement that offers various tools to streamline the sales process for sales teams. These tools include email tracking, CRM integration, templates, and more. It integrates with popular email providers such as Gmail, Outlook, and Salesforce, and provides real-time email tracking and analytics to help sales teams understand how recipients engage with their emails.
In addition to its email-focused features, Yesware also offers a range of sales automation tools such as call tracking, meeting scheduling, and task management to help sales teams be more productive and efficient.
Features:
- Instant notifications and real-time insights for email and activity feed
- Performance and engagement analytics to track campaign success
- Multi-channel campaign capabilities
- Engagement history and dashboards for meetings and opportunities
- Task automation, reminders, and follow-ups
- Shareable in-email calendar links
- Integrations with popular tools such as Zoom, MS Teams, LinkedIn, Salesforce, Outlook, and Gmail.
Pricing:
- Free
- Pro – $15.00 per month
- Premium – $35.00 per month
- Enterprise – $65.00 per month
- Custom Plan – Contact sales
3. Reply.io
Reply.io is a sales automation and engagement platform that enables businesses to automate and optimize their sales processes. With features such as email automation, multi-channel outreach, and campaign tracking, Reply.io helps sales teams improve their efficiency and effectiveness. Its advanced functionality includes email and call automation, personalized email campaigns, and smart workflows, which help sales teams to focus on high-value prospects and close more deals.
One of the key features of Reply.io is its email automation capabilities. Users can create custom email sequences that are triggered based on specific actions or time intervals. The platform also includes personalization features, such as the ability to insert custom fields like first name or company name into emails, to help sales reps tailor their outreach to each individual prospect.
Features:
- Intelligent inbox categorization and suggested actions enable sales reps to prioritize the most promising leads
- AI-powered email writing assistant
- Email and phone number validation and sourcing
- Email warm-up, scheduling, and tracking capabilities
- Multi-channel sequences to reach prospects via various channels
- Support for WhatsApp, SMS, and LinkedIn messaging
- Task management workflows for better productivity
- Browser-based VoIP for easy communication
- Sales coaching and insights to help sales teams improve their performance
Pricing:
- Starter – $60.00 per month
- Professional – $90.00 per month
- Custom – Contact sales
4. Mixmax
Mixmax is a productivity tool that integrates with Gmail, allowing sales representatives to perform necessary actions without having to leave their inbox. This eliminates the need to switch between tools and tabs, making it more user-friendly and intuitive. By automating repetitive or manual tasks and optimizing workflows, Mixmax helps accelerate sales, increases sales productivity, and gives sales reps more time to focus on customer interactions.
Features:
- Offers seamless integration with a wide range of tools, including Salesforce, Google Calendar, Slack, Zoom, Dialpad, Vidyard, DocuSign, and more, allowing for a more streamlined and efficient workflow.
- Customizable multi-channel sequences offered by Mixmax can be tailored to each recipient and stage based on content and scheduling, ultimately resulting in improved engagement and higher response rates.
- The unique and powerful rules engine enables workflow automation across multiple tools, ensuring nothing slips through the cracks.
- The Gmail Sidebar facilitates collaboration and coaching, allowing sales teams to work together efficiently.
- The platform offers various enhancements, such as in-email dialer, polls & surveys, CTAs, calendar scheduling, GIFs, and video to reduce friction, achieve pattern disruption, and take personalization to the next level.
- The smart send and auto-delay features empower sales reps to deliver messages to prospects at the optimal time while still maintaining a personal touch, without appearing automated.
- The platform also includes call recording and logging features, as well as real-time engagement alerts via Slack, text, and email to keep everyone in the loop.
- Real-time syncing with Salesforce CRM removes the need for manual data entry, ensuring the data is accurate and up-to-date.
- Autocreate feature prompts for details of new email recipients and syncs them with Salesforce automatically, eliminating any chance of missing out on potential leads.
- Data-driven insights and interactive charts help identify the best-performing individuals, sequences, templates, and more for continuous improvement.
Pricing:
- Free
- SMB – $29.00 per month
- Growth – $49.00 per month
- Growth + Salesforce – $69.00 per month
- Enterprise – Contact sales
5. Mailshake
Mailshake is a specialized platform that is built to send out mass email campaigns, especially for cold emailing. It has various use cases in public relations, media relations, link building, and human resources.
Features:
- Conduct mail merges and automated email campaigns
- Leverage the power of AI to assist in email writing
- Customize sending schedules to fit your specific needs
- Create multi-channel outreach sequences
- Receive automatic task reminders
- Track email, lead, and sequence performance and gain insights
- Use VoIP to make calls to the US and Canada, obtain local area code numbers, and access discounted rates for international calls
- Utilize phone scripts to guide conversations
- Record calls and take notes for future reference.
Pricing:
- Email Outreach – $58.00 per month
- Sales Engagement – $83.00 per month
Bottom-line
In conclusion, there are several Outreach alternatives available in the market, each with their own unique set of features and benefits. Yesware, Reply.io, Mixmax, and Mailshake are some of the popular options that offer a range of sales engagement tools such as email automation, multi-channel outreach, and performance analytics. Each platform aims to streamline and automate sales processes to improve sales productivity and efficiency. However, businesses must carefully evaluate their specific needs and preferences to choose the platform that best fits their requirements.
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