Unbounce is a well-known landing page builder that offers high-converting templates, powerful A/B testing, and smart tracking, making it a preferred choice for both small and established businesses. However, as a niche platform, it has its limitations, which may not meet the requirements of all businesses. For instance, it may not be an ideal option for a membership or portfolio site.
Therefore, if you're looking for an alternative platform that better suits your business needs, check out the 5 best Unbounce alternatives listed below and explore their unique features.
1. Convertflow
Convertflow is a comprehensive conversion platform that offers advanced tools for creating and running effective campaigns. Its all-in-one landing page and funnel builder allows you to launch mobile-responsive pages, test different variations, automate your workflow, and track visitors.
With Convertflow, you can create personalized landing pages, optimized pop-ups, and persuasive sticky bars to increase site visits, generate interest with dynamic content, and capture leads with visually appealing forms. It also provides survey forms and quizzes that help you engage your audience while gathering feedback to improve your conversion strategy.
Features:
- A variety of options for landing pages, pop-ups, and sticky bars
- Access to over 100 templates.
- Capability for quizzes and surveys.
- Site messaging features.
- Personalization options to customize the user experience.
- A/B testing to optimize conversion rates.
- Integrations with various tools and services.
- Mobile-friendly support for all pages and campaigns
Pricing:
- Free – $0.00
- Pro – $83.00 per month
- Teams – $250.00 per month
- Launch – $2,000 per month
2. PhoneSites
If you're someone who prefers to conduct business through their smartphone, PhoneSites might be the perfect solution for you. This user-friendly landing page builder lets you design your landing pages on your mobile device, whether you choose from pre-designed templates or create your page from scratch. The templates are optimized for high conversions, but you still have the flexibility to customize them to your liking.
With drag-and-drop builders, basic sales funnels, email automation, and performance metrics, PhoneSites has all the necessary features to help you create simple and quick landing pages. Additionally, PhoneSites offers an AI writer feature that can help you draft high-converting marketing and sales copies.
Features:
- Create mobile-friendly landing pages easily
- Use AI writing assistant to improve your marketing copy
- Set up auto-funnels for quick conversions
- Utilize email marketing and social media advertising
- Access reporting features to track your progress
- Connect your custom domain for branding
- Enjoy a fast and efficient performance
- Integrate with other tools for added functionality
Pricing:
- Essential – $79.00 per month
- Unlimited – $119.00 per month
- Unlimited + – $179.00 per month
3. Squarespace
Squarespace is a popular website builder that caters to the needs of entrepreneurs and small businesses. It provides a wide range of pre-made templates for different purposes, from portfolios to restaurant websites. With customizable layouts, you can personalize your site and optimize it for better conversions using Google optimization tools.
One standout feature of Squarespace is its support for additional functionalities. For instance, it lets you create an online storefront to manage shipments and appointments, and even allows you to set up a membership site for subscription-based businesses. With plenty of add-ons, Squarespace is a flexible tool that lets you develop a custom website tailored to your specific needs.
Features:
- Website builder with customizable templates
- Widgets for creating eCommerce stores
- Tools for search engine optimization
- Option to add various add-ons and features
- Ability to use a custom domain
- Capability for email campaigns
- Mobile responsive design
- Analytics for tracking website performance
Pricing:
- Personal – $16.00 per month
- Business – $23.00 per month
- Commerce Basic – $27.00 per month
- Commerce Advanced – $49.00 per month
4. Hubspot Landing Page Builder
HubSpot Marketing Suite provides a free landing page builder tool that offers similar features to Unbounce. It enables you to create visually appealing landing pages, optimize them for your target audience, and conduct A/B tests on multiple variations to determine the top performer. With its drag-and-drop editor, you can add media, make text changes, and adjust block sizes.
Additionally, its dynamic content feature allows you to display content that caters to your audience's preferences, providing a more personalized experience. Furthermore, the analytics section of HubSpot Marketing Suite is visually appealing and easy to use.
Features:
- Drag-and-drop editor
- Widgets customization
- Variety of templates
- Personalized content
- A/B testing
- Comprehensive analytics
- Integration with HubSpot CRM
Pricing:
Their landing page builder is a free tool so you can try them and boost your conversions.
5. Lead Pages
Leadpages is a conversion-focused platform that offers optimized landing pages to help you boost your sales. With its user-friendly drag-and-drop builder, it's easy to customize the layout and personalize your template.
You can create visually appealing landing pages and pop-up forms, split-test multiple variations, and track leads to measure your campaign performance.
The platform also provides a checklist at the top editor bar that scans your template and suggests ways to optimize it. Additionally, Leadpages has an in-house team that you can contact directly from the builder for expert advice.
Both of these options are beneficial for those who need help designing high-converting pages.
Features:
- Website and landing page builder
- Opt-in form creation
- Pop-up and bar design
- Sales and checkout cart
- A/B testing functionality
- Lead tracking
- Conversion rate optimization
- Direct access to expert feedback
- Integration with other platforms
Pricing:
- Pro – $74.00 per month
- Standard – $37.00 per month
Bottom-line
An effective landing page builder should provide you with sufficient customization options to personalize the templates and adapt them to your needs. However, since all the listed applications offer this flexibility, consider what additional features you may want in a landing page builder.
After considering your specific needs, choose the best tool that suits your requirements and use it for your next lead generation campaign.
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