Lead enrichment tools are a necessary part of any business' lead generation strategy. By using these tools, you can improve the quality of your leads and increase your chances of converting them into paying customers.
Data enrichment tools make it easier for you to personalize your outreach and improve the chances of starting conversations that lead to new deals. They're an important part of any sales stack, particularly if there's a lot going on with prospects.
In this article, we will discuss the seven best lead enrichment tools of 2022 and how they can help your business grow. We will be including the features, pricing plans, and quick overview of each software to help you make a decision.
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Clearbit

Clearbit is a lead enrichment tool that provides businesses with access to accurate and up-to-date contact information.
The service includes a powerful search engine that can be used to find email addresses, phone numbers, and social media profiles.
In addition, Clearbit offers a range of data enrichment features that can be used to enrich lead information. These features include the ability to append missing data points, such as job titles and company sizes.
Features:

Clearbit offers a suite of powerful tools that can help businesses of all sizes to find and track email addresses, identify decision-makers, and enrich contact data. With Clearbit, you can connect with more prospects and customers by increasing the accuracy and completeness of your data.
Here is the list of features offered by Clearbit that you should know about:
- Market view with all your data to identify and activate the ideal customer profile
- API, integrations, and Webhooks to work with other software that you already use
- Segment your data in one location to make precise, real-time audiences
- On-demand engine to turn prospects into customers with accurate advertising and email campaigns
- CRM tools, marketing automation, and ABM tools to accelerate revenue systems and upgrade lead routing, and align your entire team
Pricing:

At Clearbit, they understand the importance of pricing and its effects on business. They offer custom pricing options in order to accommodate businesses of all sizes. To get more details about their pricing and offers, visit their website to request a demo.
FullContact

FullContact is a lead enrichment tool that can help businesses to find and connect with their target audience. By using data from social media and public records, FullContact can provide detailed information about potential customers, including contact information, job history, and interests.
With FullContact, you can scan business cards and get all the information needed for your next conversation with just one click. This innovative app provides a simple way to manage contacts in an organized manner so that they are easily accessible when it's time to talk shop.
Features:

FullContact is a cloud-based contact management platform that helps businesses and professionals keep track of their contacts, leads, and customers. It also offers a suite of features to help users stay connected with their contacts and manage their interactions.
Here is the list of features offered by FullContact that you should know about:
- The ability to import contacts from other services such as Gmail, Outlook, or LinkedIn
- An email marketing tool that helps you create targeted email campaigns and track the results
- A powerful search engine that makes it easy to find the contact you need, no matter how large your database becomes
- A built-in CRM system that lets you track interactions with your contacts and log sales opportunities
- Integrated social media tools that let you view your contacts' social media profiles and connect with them on Facebook, Twitter, and LinkedIn
Pricing:

You can visit and talk to the sales of FullContact to discuss your business needs and custom pricing that covers your budget.
Been Verified

Been Verified is a website that allows users to search for people and businesses. It provides users with a variety of search options, including the ability to search by name, address, phone number, email address, and social security number.
It also offers a reverse phone lookup service, which allows users to enter a phone number and see who it belongs to.
In addition, the site provides a criminal records database, which can be used to conduct background checks on individuals.
Features:

Been Verified is a website that offers a variety of features to its users in order to help them verify the identities of others. These features include a background check, people search, reverse phone lookup, and e-mail search. In addition, Been Verified also offers a fraud prevention service in order to help its users protect themselves from online scammers.
Here is the list of features offered by Been Verified that you should know about:
- Access court records such as criminal cases, arrests, traffic violations, and bankruptcies
- Search VIN number or License plate with records, recall, specs, values, and owner information
- Get contact information with data accuracy scores that suggest someone's best personal emails, phone numbers, and addresses
- Reverse phone lookup to identify who called or texted you that includes information such as location, names, and spam scores
- See other public information such as assets, educational background, images, ages, relatives, and associates
Pricing:

Been Verified is a website that offers a variety of different services, the most popular of which is providing people with access to criminal records and other public information. The company has been in business for a number of years and has built up a large user base. You can use it for free and upgrade it to a paid version if you want. Just visit their website and contact them to discuss business matters.
BuiltWith

BuiltWith is the ultimate resource for understanding your target audience. It not only provides information on their software and technology choices but also tells you exactly how they engage with those platforms.
The Leads Discovery feature of BuiltWith is a great way to enrich your data and find out more about each prospect. You can upload leads from many different sources, and filter them by technology spend or tools used – it’s perfect if you need additional information but don't have all the knowledge yet.
Features:

BuiltWith is a popular lead enrichment tool that offers a wide range of features and options for users. It provides users with the ability to track website traffic, analyze website data, and create custom reports.
Here is the list of features offered by BuiltWith that you should know about:
- The ability to verify email addresses and phone numbers to ensure accuracy
- A wide range of data filters that allow users to target specific types of customers
- Global eCommerce Retail leads to access millions of data from online stores and create your own lead list with custom filtering
- The ability to find contact information for potential customers based on their website or web page
- A variety of export options make it easy to use the data collected by BuiltWith in marketing campaigns
Pricing:

BuiltWith is a popular website that helps you analyze the technology used on other websites. It offers both a free and premium version of its service. It offers three different pricing plans that you can choose from depending on your business needs. Each plan already includes exportable trends, unlimited report downloads, export lists of individuals, trends and technology history, keyword reports, predictive leads, advance lookup, lead discovery, competitor comparison, and more.
Basic – $295.00 per month
- Search 2 technologies with 2 keywords
- Get 2 reports with 1 system login
Pro – $495.00 per month
- Search unlimited technologies with unlimited keywords
- Get unlimited retail reports with 1 system login
Team – $995.00 per month
- Search unlimited technologies with unlimited keywords
- Get unlimited retail reports with unlimited system login
Leadfeeder

Leadfeeder is a tool that helps sales and marketing teams to generate more leads and close more deals. It does this by providing insights into the companies that are visiting your website, and the specific pages that they are interested in. This allows you to target your outreach efforts more effectively, and to better understand the needs of your potential customers.
In addition, Leadfeeder also provides valuable data on the behavior of your website visitors, including how long they stay on your site and what pages they visit most often. This information can be used to improve your website design and content and to create more targeted advertising campaigns.
Features:

Leadfeeder is a lead enrichment tool that allows you to find out more about your leads, such as their company size, location, and contact information. also provides you with social media insights so that you can better understand your leads' interests and activities. Additionally, Leadfeeder integrates with Salesforce and LinkedIn Sales Navigator for easy lead management.
Here is the list of features offered by Leadfeeder that you should know about:
- Identify your company visitors and know the behavior of each of them from your website
- Identify and track leads from your current traffic with the help of advanced filtering
- Get notified as soon as a high-value lead visits your site so that you can follow up with them immediately
- Organize your leads into different lists for easy management plus view detailed activity reports
- Integrate Leadfeeder with Salesforce and LinkedIn Sales Navigator for even more convenience
Pricing:

Leadfeeder is a lead enrichment tool that allows you to find out more about your website visitors, including their names, company, and email address. It also offers a free trial for 14 days.
Lite – €0.00 per month
- Access to unlimited users
- Data retention for up to 7 days
- Create leads maximum of 100
Premium – €79.00 per month (Try a 14-day free trial)
- Access to unlimited users
- Unlimited data retention and number of leads
- Get information such as company details and visit details
- See a list of contact persons on databases with custom feeds
- Allows CRM integrations and collaboration tools
- Get a customer success manager plus powerful filtering
Try a 14-day free trial offered by Leadfeeder by clicking the link below —
LeadGenius

LeadGenius is a B2B lead generation and market intelligence platform that uses data science and machine learning to power its searches.
The platform analyzes public data sources, such as websites, social media, and news articles, to identify and collect information about potential leads. It then uses this information to generate custom lists of leads that can be exported for use in sales and marketing efforts.
In addition to its lead generation capabilities, LeadGenius also offers market intelligence insights, such as customer profiling and competitive analysis. These insights can be used to inform strategic decision-making and optimize marketing campaigns.
Features:

LeadGenius is a powerful lead enrichment tool that can help businesses of all sizes to generate more leads. With its advanced features and user-friendly interface, LeadGenius makes it easy for users to find the contact information of potential customers. Additionally, LeadGenius offers a wide range of data enrichment options that allow users to improve the quality of their leads.
Here is the list of features offered by LeadGenius that you should know about:
- Offers advanced search features that allow users to find the contact information of potential customers with ease
- Offers a wide range of data enrichment options that allow users to improve the quality of their leads
- A user-friendly interface that makes it easy for users to find the contact information of potential customers
- Integrates with a wide range of CRM applications, making it easy for users to manage their leads
- Dynamic Database that updates automatically, ensuring that users have the most up-to-date information
Pricing:

You can start using LeadGenius for free while the pricing details are upon request. Visit their website to learn more about their offers.
ZoomInfo

ZoomInfo is a website that allows users to search for people and businesses by location, industry, or company name. The site also provides information about recent news and events, as well as a directory of businesses.
In addition, ZoomInfo offers a variety of tools to help users find the information they need, including a search engine, a map tool, and a business directory.
With its extensive database and variety of search options, ZoomInfo is an excellent resource for anyone looking for information about people or businesses.
Features:

ZoomInfo offers a comprehensive suite of tools to help businesses generate more leads. The company's tools include a powerful search engine, a database of over 50 million business and consumer profiles, and a set of tools to help businesses automate their lead-generation process.
Here is the list of features offered by ZoomInfo that you should know about:
- A powerful search engine that can find the right contacts for your business quickly and easily plus a lead capture tool that lets you collect leads directly on your website.
- A robust profile builder that allows you to create detailed profiles for your leads, including contact info, company info, and social media links.
- A lead enrichment tool that automatically updates your leads' contact info and company info based on the latest data from ZoomInfo's database.
- A lead nurturing tool that helps you keep track of your leads and send them targeted email marketing campaigns.
- A lead conversion tracking tool that lets you see how well your lead generation efforts are paying off.
Pricing:

ZoomInfo is a business intelligence platform that enables sales and marketing teams to accelerate their growth. It offers the most comprehensive database of business information and provides access to real-time, actionable data. You can get a detailed pricing plan upon requesting a custom price and you start your free trial to explore the tool.
Try a 14-day free trial offered by ZoomInfo by clicking the link below —
Bottom-line
Data enrichment tools are a great way to provide more information about your prospects and lead so that you can segment them, personalize emails sent out on behalf of the company as well increase chances for a reply.
They are valuable resources for any business looking to generate more leads. By using these tools, you can quickly and easily gather information about potential customers, which can then be used to drive your marketing efforts.
So now, we’ve outlined seven of the best lead enrichment tools currently available, so be sure to check them out!
Frequently Asked Questions (FAQs)
Question 1: What is lead enrichment? Lead enrichment is the process of identifying and qualifying leads by enriching them with additional data. This additional data can come from a variety of sources, including public records, social media, or other marketing data. Enriching leads with this additional information allows businesses to better understand their target audience and qualify them for further engagement.
Question 2: What are the benefits of using a lead enrichment tool? Lead enrichment tools can provide a number of benefits, including the ability to quickly and easily add missing data to your leads, the ability to keep your leads up-to-date, and the ability to make your leads more valuable.
Question 3: What are the features of a lead enrichment tool? The features of a lead enrichment tool will vary depending on the specific tool you choose. However, some common features include the ability to add custom fields, the ability to create rules-based workflows, and the ability to integrate with other software applications.