The common question we usually hear from people who are planning to sell online “how can I be able to start selling in Amazon”.
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This is no surprise due to the fact that Amazon is considered as one of the biggest and famous online market place internationally. The official partner of Amazon is Shopify, which allows business minded people like you, to sell your products. It can be used as a supplementary sales channel to increase profit. In this post, you will learn how to can add products and sell on Amazon. As an added bonus, you will gain some tips to increase your sales and profit. Watch out for the tips and tricks in using Amazon.
Reasons Why You Should Sell Your Products on Amazon:
- It is the largest and popular online marketplace
For online retailers, Amazon is considered as one of the largest sales channels. It has more than 300 million active users with 50 million members. This platform has proven to be a powerhouse. With a big customer base, customers will be able to find the hottest items on Amazon first. As of April 2019, it has more than 119 million products, excluding book, wine, media, and others. The competition is high compared to other platforms, but more advantageous for possible sales.
2. Additional flow of earnings
The main purpose of selling on Amazon is the additional flow of earnings. You should catch up wherever your customers are. If they are engaged on Facebook, consider making Facebook ads. If they like reading and learning about your niche, try creating a blog. You can increase your sales for every connects with new customers.
3. Credible brand
For over 20 years of existence, it has already built a good reputation with its customers. People feel safer buying items on a reputable site compared to a new website, right? Through selling on Amazon you store will be recognized as the best in quality and brand. As you build a good relationship with your customers, you will gain their trust and over time they will eventually buy directly to your store.
4. Many people have an account on Amazon
Most people today have an account on Amazon. Based on studies conducted, the average Prime member of Amazon spends about $1400 per year on Amazon products. When it comes to e-commerce business, Amazon has a large market share. Prime account holders usually search on Amazon for the items that they want to buy or need since they have a special privilege as a member. Consider where your primary customers are located. If they are mostly based in the United States it is selling wise on Amazon.
4. No listing fee for merchant account
One of the advantages of selling is Amazon is the free listing fee. You can add more and more products to your Amazon store as you like.
For a Pro Merchant account, you only need to pay $39.99 per month plus a percentage of your sale made. The monthly fee is minimal if you sell more items.
5. It has a proven success model
Sellers on Amazon received a big payouts. In fact, about 0.3% of its sellers have over $100 million sales on Amazon alone with 0.6% makes over $50 million and 51% makes over $100,000 each year. The number is small but $100 million is a big amount of money.
Tips & Tricks in Selling on Amazon:
1.Consider your Amazon store as your online shop
Treat your Amazon store as your actual shop. Drive traffic to your page using different methods such as Amazon ads. You need to optimize your page just like your website. Encourage your customers to give reviews after the purchase. People are looking for reviews before they buy a certain product. The more good reviews that you have, the more customers are attracted to buy from you.
2. Build a good customer relation
You have to treat every customer as an important person, whether they buy a single item or multiple. Issue refunds or product replacement as soon as possible to avoid customers getting mad.
Once you have built a good customer relation, you will likely have a positive review from your customer. A store that has a higher review had a better search ranking on Amazon.
3. Optimization of product page
Like any other websites, in Amazon, you also need to optimize your page by using Merchant Words. The tool will give you an estimated monthly search volume for keywords. The trick is to choose popular keywords that most customers are searching. The keyword tool is very helpful to determine what items to sell.
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4. Amazon ads
Amazon ads are not compulsory, but if you want to reach a large number of audience, consider paying for ads. Cost per click is affordable.
5. Acquire a Professional Seller account
A Professional Seller account is an advantage in uploading numerous products. You can add as many products as you like with no listing fee. The more products you upload, the more chances that your products will be seen and the more products seen by possible customers more opportunity for sales.
How to Sell on Amazon:
- Choose the right products to sell.
- Meet all the requirements.
- Create a Professional Seller account
- Apply for category approval.
What is Fulfilled by Amazon?
It is a service that provides an inventory of products and drop ship the products to your customers. Amazon does all the inventory and shipping. In selling your products on Amazon, you don’t have to worry about inventory and shipping because Amazon can do it for you at a faster time. Amazon will take or all the responsibilities. All you have to do is upload the products to your store and marketing. Fulfilled by Amazon will do the rest.
There are a lot of benefits in selling on Amazon. Having an online store on this platform, your products will reach a large number of audience around the world. The possibility of a higher sale is expected. Amazon has already built trust, though out the years in the industry and most people have an account on Amazon looking for quality and branded products that can satisfy their needs.