If Sendinblue Isn't Cutting It: Check Out These Top Alternatives to Boost Your Email Marketing Efforts
Selecting the right email marketing tool is crucial for the success of your small business's digital marketing efforts. If you're not getting the desired results from Sendinblue, consider these top Sendinblue alternatives.
This guide covers various options, including those with more intuitive email builders, online forms, marketing automation features, and increased email sending capabilities. Take a look at the comprehensive table below to get an overview of the tools we'll explore in this guide.
1. Constant Contact
Constant Contact is an email marketing solution designed for educators and business owners who want to manage events. The tool comes with an easy-to-use editor, making it beginner-friendly. Marketers can easily craft their first email marketing campaign, though there may be limited styles for those who want more options.
Constant Contact offers basic segmentation and personalization tools to help you target the right content to your audience. You can also set up workflows for your audience using email marketing automation. The best feature, however, is the event management tool that allows you to promote events, collect registrations, and track performance.
However, compared to other alternatives, Constant Contact only offers subject line testing, which may limit your ability to optimize your email content.
Features:
- Leverage an advanced event management tool for promoting and tracking events
- Test subject lines for better email open rates
- Set up autoresponders to automatically follow up with subscribers
- Manage customer relationships with a built-in CRM
- Run Facebook Ads campaigns directly from the platform
- Connect with other tools and services through API integrations
Pricing:
- Core – $9.99 per month
- Plus – $45.00 per month
2. Moosend
Moosend is a highly recommended email marketing platform for small to medium-sized businesses that need a feature-rich platform with flexible pricing. With the user-friendly drag-and-drop editor and customizable email templates, you can easily create highly converting campaigns. Moosend offers a wider range of content blocks than Sendinblue, including videos, GIFs, product blocks, and conditional visibility content.
In addition to email creation, Moosend offers a range of tools to assist you in constructing your email list with pop-up forms, dividing your subscribers into groups, and personalizing your email content. The platform also offers email marketing automation features that allow you to automate your messages with ease.
Compared to Sendinblue, Moosend provides a custom reporting dashboard that enables you to monitor all the essential metrics. Moreover, the platform offers powerful A/B testing capabilities to optimize your marketing strategy.
Overall, Moosend is a highly recommended alternative to Sendinblue that can help you increase your lead generation, nurture your audience, and streamline your processes without breaking the bank.
Features:
- Create emails easily with a drag-and-drop editor
- Access a library of responsive email templates
- Manage your email list with built-in tools
- Boost lead generation with customizable signup forms and landing pages
- Automate your marketing efforts with workflows and triggers
- Analyze real-time reporting and analytics to measure campaign success
- Integrate with popular CRM, eCommerce platforms, and automation tools such as Zapier.
Pricing:
- Pro – $9.00 per month
- Enterprise – custom plan
3. ActiveCampaign
ActiveCampaign is a top Sendinblue replacement known for its advanced marketing automation features, which may not be ideal for novice or less experienced marketers. However, ActiveCampaign provides an intuitive email editor and various pre-designed templates to aid in your email campaigns. The software's in-built CRM system helps manage customer data efficiently. One of its unique features is event tracking, which monitors the performance of online events, and the collected data is used to personalize the audience's experience.
Features:
- Powerful marketing automation workflows
- Behavioral targeting to personalize campaigns
- SMTP transactional email capabilities
- Dedicated support team for your needs
- Integrations with top platforms like Salesforce, Shopify, and WordPress
Pricing:
- Lite – $29.00 per month
- Plus – $49.00 per month
- Professional – $149.00 per month
- Enterprise – custom pricing
4. Aweber
AWeber is a Sendinblue alternative that specializes in cross-device compatibility and A/B Testing. This allows you to ensure that your email campaigns look good on various email clients and are free of spam.
In terms of creating and automating campaigns, AWeber provides a user-friendly email builder and a simple workflow editor. Additionally, you can leverage the automation tool to create sequences that target your audience at the right time. The platform also offers email list management and segmentation features that can aid in personalization.
Lastly, AWeber's integrations with popular apps like WooCommerce and Shopify can assist in enhancing your eCommerce business.
Features:
- Conduct A/B Testing with ease
- Automate your marketing efforts
- Ensure email compatibility across different devices
- Create and customize newsletter signup forms
- Seamlessly integrate with popular applications
Pricing:
- Free – $0.00 per month
- Lite – $12.50 per month
- Plus – $20.00 per month
- Unlimited – $899.00 per month
5. Mailjet
Mailjet provides essential tools for email marketing and marketing automation. This Sendinblue alternative offers an easy way to create visually appealing email campaigns for your target audience. The platform has a variety of newsletter templates that you can customize.
Mailjet also offers user behavior tracking tools to help you collect customer data, which you can use to improve your marketing messages. Additionally, the platform has a real-time email collaboration feature that allows you and your team to work on your campaigns simultaneously.
Moreover, Mailjet provides SMS marketing options that enable you to power your omnichannel endeavors, providing your audience with better user experiences.
Features:
- List management and online forms
- Customizable email templates
- Transactional SMS capabilities
- Real-time collaboration on email templates
Pricing:
- Free – $0.00 per month
- Essential – $15.00 per month
- Premium – $25.00 per month
- Custom – talk to sales
Bottom-line
Choosing the right tools is crucial for the long-term growth of your business. If you find that your current platform is no longer meeting your needs, it may be time to consider switching to something else. Before making a decision, be sure to research the features and pricing of your alternative to ensure that it meets your requirements and provides the best value for your money.
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