Social media management software is a type of program that businesses can use to help them with their social media efforts. The software allows businesses to manage their various social media accounts from one central location, making it easier for them to keep track of all the different platforms they are using and the content they are publishing on each one.
Additionally, many social media management programs offer features that allow businesses to analyze their social media analytics, as well as measure the return on investment (ROI) of their social media campaigns, and make it easier for businesses to post content and respond to comments messages.
As a result, businesses that use social media management software can typically see improved results in terms of engagement and traffic from their social media channels.
There are a number of different social media management software options available, so it's important to select one that will fit the needs of your business. I'll be including below the different Social Media Management software with their features, pricing plans, and a brief description so that you can understand and decide what will work best for you and your business.
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Hootsuite is a social media management platform that is known for its unique features and capabilities. It is one of the most popular social media management software available in the market. It is used by millions of people across the globe for managing their social media accounts as well as the ability to track and monitor key metrics related to their social media campaigns. Some of the notable features of Hootsuite include making scheduled posts, analyzing social media analytics, and collaborating with team members.
Hootsuite also offers a wide range of integrations with other platforms and applications, which makes it an ideal choice for businesses that want to get the most out of their social media presence.
If you're looking for a social media management platform that can help take your business to the next level, look no further than Hootsuite.
Here are some of the list features offered by Hootsuite that you should know about:
- Comprehensive dashboard that gives you a real-time view of all your social media activity
- Schedule posts and track your social media performance
- Integrated analytics to help you measure your success
- Promote organic content and create profitable ads for your business
- Team collaboration tools so you can work with others on your social media strategy
The pricing plan of Hootsuite offers a variety of options for businesses of all sizes. All of Hootsuite’s plans come with unlimited scheduled messages, auto-scheduling capabilities, and a publishing calendar. You can try their four pricing plans with a 30-day free trial to see which one works best for you.
Professional – $49.00 per month (Try a 30-day free trial)
- Manage all 10 social media, limited to 1 user
- Create unlimited posts and bulk scheduling
- Access and monitor all messages in one inbox
- Customize reports and access to report templates
Team – $179 per month (Try a 30-day free trial)
- Manage all 20 social media, limited to 3 user
- Create unlimited posts and bulk scheduling
- Allows to suspend scheduled posts and customize brand URL
- Create team assignments and get access to free apps integration
Business – $739 per month (Request a demo)
- Manage all 35 social media, limited to 5 user
- Unlimited to all publishing and scheduling features
- Access to the content library and allows messages approvals
- Create campaign planning tagging, and reporting
Enterprise – contact Hootsuite for pricing (Request a demo)
- Manage all 50 social media, limited to 5 user
- Access to department organization plus unlimited to all publishing and scheduling
- Create team assignments and message tagging
- Unlimited to post boosting including 10 ad profiles
Try a 30-day free trial of Hootsuite by clicking the link below —
Sprout Social is a social media management software that enables businesses to connect with their customers and followers on social media platforms such as Facebook, Twitter, LinkedIn, and Instagram. It offers a suite of tools to help businesses grow their social media presence, including scheduling posts, analyzing social media analytics, and responding to comments and messages.
It lets you see how well your posts are doing, helps you schedule posts ahead of time, and gives you insights into who is talking about your company online. You can also use Sprout Social to track your competitors' social media activity.
Sprout Social is one of the best and most popular social media management software for businesses. It offers a wide range of features that can help businesses grow their social media presence and engage with their audience. It offers a wide range of features to help you effectively manage your social media accounts and also integrates with a variety of other platforms to help you get the most out of your marketing efforts.
Here are some of the list features offered by Sprout Social that you should know about:
- Creating reports for clients or your boss
- The ability to track your competitors' social media activity
- A robust scheduling tool that lets you plan and publish your content in advance
- A wide range of integrations with other business software, such as CRM and analytics tools
- A team collaboration tool that allows businesses to collaborate with their team members on social media tasks.
- The ability to see detailed insights about your posts, including information about the people who saw and able to engage with them
Sprout Social is a social media management platform that offers pricing plans with more features and scalability for businesses of all sizes. The three main Sprout Social pricing plans are Standard, Professional, and Advanced. You can try their 30-day free trial to explore all the features before deciding on a plan.
Standard – $89.00 per user per month (Try a 30-day free trial)
- Manage 5 social profiles with a social content calendar
- Create drafts, schedule, and publish posts
- Access to paid promotion tools to boost your Facebook posts
- Access to tasking and social CRM tools
Professional – $149.00 per user per month (Try a 30-day free trial)
- Access everything in the standard plan
- Manage 10 social profiles with customized workflows for multiple approvers and steps
- Get paid social reporting and competitive reports for Facebook, Twitter, and Instagram
- Access to trend analysis for Twitter keywords and hashtags
Advanced – $249.00 per user per month (Try a 30-day free trial)
- Access everything in the professional plan
- Manage 10 social profiles with digital assets and content library
- Access to chatbots and automation tools plus inbox rule builder
- Get a message spike alert to increase message activity
- Allows you to save and give suggested replies
Try a 30-day trial of Sprout Social by clicking the link below —
Buffer is a social media management software that has been gaining a lot of traction in the business industry. It offers a wide range of features to help businesses with their social media marketing.
It is a social media management platform that lets you schedule posts and track how well they perform across different channels. It also offers a suite of analytics tools to help you measure the reach and impact of your social media campaigns. Buffer is available as a web app, as well as iOS and Android apps.
Buffer is also one of the cheapest social media management software options on the market, which makes it a great value for small businesses.
Buffer is a leading company in social media marketing. The suite of products has something for everyone, from publishing to analytics and landing pages. It also has an intuitive and easy-to-use interface with a suite of powerful features to help you drive engagement and grow your brand on social media.
Here are some of the list features offered by Buffer that you should know about:
- Create customized a landing page for your brand to increase conversion rates
- Publish and create content to build your brand in multiple channels by simply using the dashboard
- Allows you to schedule your posts ahead of time so that you can keep your social media presence consistent, even when you're busy.
- Provides detailed reports and analytics so that you can track your social media performance and adjust your strategy as needed.
- Manage a team of social media professionals with its user-friendly interface and powerful features
Buffer offers a wide range of pricing plans to meet the needs of businesses of all sizes. All plans include access to the features listed below. You can also try their free trial to explore all the features before deciding on a plan.
Free – $0.0
- Manage up to three channels and create 10 posts per channel
- Access to landing page builder
- Create and customize posts on your social channels
- Allows Twitter and Facebook mentions plus Twitter hashtag suggestions on your posts
- Allows third-party integrations
Essentials – $5.00 per channel per month (Try a 14-day free trial)
- Everything in the free plan
- Manage unlimited channels and create 2,000 posts per channel
- Customize link shortener and video thumbnails
- Optimize multi-channel campaigns
- Allows Instagram stories scheduling, hashtags, and tagging
Team – $10.00 per channel per month (Try a 14-day free trial)
- Everything in the essential plan
- Manage unlimited channels with unlimited users and create 2,000 posts
- Customize branded reports and able to export them as pdf, image, or CSV
- Invite additional users and access to approval workflow tools
Agency – $100.00 per channel per month (Try a 14-day free trial)
- Everything in the team plan
- Get access to social media and email support
- Customize UTM parameters to track your posts and campaigns
Try a 14-day free trial of Buffer by clicking the link below —
MeetEdgar is a social media management software that helps businesses with their online marketing. It allows users to create, schedule, and publish content across various social media platforms. In addition, the software provides detailed analytics and reporting so businesses can track their performance and measure the success of their campaigns.
Whether you're looking to automate your social media accounts or just post repetitive content, MeetEdgar has the right tools for it. They offer continuous posting so that new posts are always available without any work on behalf of their users. It also helps you recycle your old content so you can keep your social media feeds fresh without having to spend hours creating new posts every day.
With Meet Edgar, you can generate posts using a browser extension and have them scheduled automatically. This saves time-strapped businesses from having to do all of this tedious work. The software also gives users access to an unlimited content library so it’s always fresh material out there for people who want more information about whatever topic interests them most at any given moment – whether it's business or personal topics such as relationships between managers/subordinates etc.
It offers a variety of features that are designed to make social media marketing easier, such as content management, scheduling, and reporting that will save you time and help you better measure your results.
Here are some of the list features offered by MeetEdgar that you should know about:
- Recycle old posts so that they are not forgotten
- A library of stock images and videos that can be used in posts
- Detailed analytics so businesses can track how well your posts are performing
- Engages your audience and drive new leads, followers, and sales
- Create and schedule posts for various social media platforms including Facebook, Twitter, LinkedIn, and Google+
MeetEdgar offers different pricing plans designed to fit the needs of businesses of all sizes, and each plan offers different features.
Eddie Plan – $24.91 per month (Try a 7-day free trial)
- Manage 5 social accounts with 20 team members
- Unlimited scheduled posts and get 10 weekly automation
- Generate 4 content categories
- $3.99 for an additional social account
Edgar Plan – $41.58 per month (Try a 7-day free trial)
- Manage 25 social accounts with 20 members
- Unlimited scheduled posts and get 1000 weekly automation
- Generate unlimited customizable content categories
- $1.99 for an additional social account
Try a 7-day free trial of MeetEdgar by clicking the link below —
Sendible is an agency-centric social media management tool that allows you to customize your dashboard according to the branding of clients and agencies. On top of most features provided by standard tools, Sendible provides an extra layer in attracting new business with unique benefits for each client type or size–from small businesses looking just need help building their profile up to large corporations who want a full-blown online presence across all channels.
One of the unique features of Sendible is its built-in CRM (customer relationship management) system. This allows you to track and monitor all your interactions with customers, making it easier to identify and respond to any potential issues.
Sendible also offers a wide range of integrations with other platforms, such as Google Analytics, Hootsuite, and Salesforce. This allows you to easily track your social media data alongside other important business data.
The Sendible platform has some impressive integrations such as the Canva graphics editor, royalty-free image search, and YouTube video finder. It also provides automation for those who want to save time on repetitive tasks with easy functionality.
Here are some of the list features offered by Sendible that you should know about:
- Manage multiple brands and client's accounts by setting up a client dashboard
- Team collaboration by creating and approving social media posts
- Use design templates or build your own customizable reports and automatically send them through email
- Engage your audience by responding to comments, brand mentions, and messages on other social media platforms like Facebook, Twitter, and LinkedIn
- Create and schedule social media posts and oversee them in calendar view
Sendible offers different pricing plans that have a variety of features that is suitable depending on your business needs. They also offer a free trial with limited features so that you can evaluate whether their software is a good fit for you.
Creator – $25.00 per month (Try a 14-day trial)
- Manage 6 social profile access to 1 user
- Allows unlimited scheduling and publish daily posts for up to 100
- Access to publish and planning tools plus content suggestions
- Allows you to engage with your audience
- Get quick reports from Google Analytics to see campaign performance
Traction – $76.00 per month (Try a 14-day trial)
- Manage 24 social profile access to 4 user
- Access to creator plan features and team collaboration tools
- Allows unlimited scheduling and publish daily posts for up to 200
- Create a client dashboard that is available in different languages
Scale – $170.00 per month (Try a 14-day trial)
- Manage 49 social profile access to 7 user
- Access to traction features and to content and hashtag library
- Allows unlimited scheduling and publish daily posts for up to 300
- Create customizable approval flows
- Get automated client reports
Expansion – $340.00 per month (Try a 14-day trial)
- Manage 105 social profile access to 15 user
- Access to Scale features and allows white labeling
- Allows unlimited scheduling and publish daily posts for up to 500
- Customize access to each user's dashboard
- Add a live link to your customizable reports
Try a 14-day trial of Sendible by clicking the link below —
Agora Pulse is a social media management tool that helps businesses and organizations to better manage their social media platforms. It provides users with insights into their social media performance, as well as tools to help them grow their online presence.
Agora Pulse also offers a range of features to help users engage with their audience, including content calendars, post Scheduling, and team collaboration tools.
The platform also provides users with access to a team of social media experts who can provide guidance and support.
Agora Pulse is a social media management software that offers a wide range of features to help businesses grow their social media presence. Some of these features include scheduling posts, analyzing social media analytics, managing team members, and more.
Here are some of the list features offered by Agora Pulse that you should know about:
- Manage social media messages, reviews, and comments on a centralized platform
- Publish plan, collaborate, and schedule content on your social media channels
- Explore different insights and trends regarding your brand and competitors
- Insightful analytics by creating and customizing actionable reports and see what is working or not
- Social Media ROI to see posts and conversations are making traffic, leads, and driving sales
Agora Pulse is a social media management software that has different pricing plans for businesses of all sizes. The pricing plans are designed to accommodate businesses with a small number of social media profiles as well as those with a large number of social media profiles.
Free – $0.00
- Create 3 social profiles with access to 1 user
- Create 10 scheduled posts anytime
- Label content for advanced campaign tracking
- Access to social CRM tools
- Monitor ad comments limited to 100
- Access to Facebook ROI calculator and 1 monthly data retention
Pro – $79.00 per month (Try a 30-day free trial)
- Create 10 social profiles with access to 2 users
- Access all features from the free plan
- Access to the asset library limited to 10 images and 2 videos
- Create unlimited scheduled posts anytime plus a unified calendar
- Monitor ad comments limited to 300 active ads per profile
- Access to unlimited listening searches from different social channels
Premium – $199.00 per month
- Create 20 social profiles with access to 4 user
- Access all features from the pro plan
- Access to the asset library limited to 500 images and 20 videos
- Allows assigning and approving posts with 2 shared calendars
- Monitor ad comments limited to 600 active ads per profile
- Receive automated inbox assistant and collision detection
Enterprise – contact Agora Pulse for custom pricing
- Create 40+ social profiles with access to 8+ users
- Access all features from the premium plan
- Access to the asset library of up to 50GB of data
- Create an unlimited shared calendar
- Get access to social media ROI
Try a 30-day free trial of Agora Pulse by clicking the link below —
eClincher provides insights into the best times to post, the most popular hashtags, and the most influential people in each user's network. With eClincher, users can save time and effort while still getting the most out of their social media accounts.
With eClincher, you can post to your favorite social media channels with a few clicks through their smart queues and RSS feeds which also enables you to find the best time for posting on any given day or at specific intervals throughout each week.
eClincher offers a variety of features that makes it one of the best social media management software for business. With eClincher, you can easily manage your social media accounts in one place. The software provides users with tools to help them plan and publish content, track their activity, engage with their audience, and measure their results.
Here are some of the list features offered by eClincher that you should know about:
- Can post updates to multiple social media accounts at the same time
- Schedule posts in advance, which will help them stay consistent with their branding.
- Instagram supports tools include scheduling posts, analyzing follower growth and identifying top-performing posts
- Google Integrations allows them to connect their account to eClincher and then use the powerful analytics tools to track performance and engagement
- Content management which you can easily plan, create, and publish content across all your social media channels and track their content performance and engagement
- Ability to monitor social media for mentions of their brand, product, or service. This allows businesses to quickly respond to any negative sentiment or feedback
eClincher offers three pricing plans that are designed to meet the needs of businesses of all sizes. It also offers a 14-day free trial for you to test out the software before committing to a paid plan.
Basic – $59.00 per month (Try a 14-day free trial)
- Create 10 social media profiles with access to 1 user
- Get 24/7 live support plus extensions from the web mobile app
- Access to content management tools such as publishing content, scheduling, and calendars
- Access to RSS and WP feeds to make auto posts
- Access to built-in analytic reports
- Unified inbox engagement plus listening and monitoring feeds
Premier – $199 per month (Try a 14-day free trial)
- Access all features from the basic plan
- Create 20 social media profiles with access to 2 users
- Access to Smart queues for auto posting
- Access to the media library plus external users and calendars
- Team collaboration and post-approval workflows
- Get competitor's analytic reports
Agency – $219.00 per month (Try a 14-day free trial)
- Access all features from the premier plan
- Create 40 social profiles with access to 6 users
- Access to unlimited workspaces
- Custom analytic reports
Try a 14-day free trial of eClincher by clicking the link below —
As we move further into the 21st century, social media becomes an increasingly important part of the business. Almost every company has a social media presence for customers to interact with, and many businesses use social media management software to help them keep track of all their accounts, help track metrics and performance, and provide customer service. It can also save you time by automating tasks like posting content and responding to comments. There are dozens of different social media management software programs on the market, but not all of them are created equal.
We’ve compiled a list of the seven best social media management software programs for businesses in 2022. These programs will help you stay organized and connected with your customers on all your social platforms.
Frequently Asked Questions (FAQs)
Question 1: What you should consider in choosing social media management software? When choosing social media management software, you should consider the features offered by the different programs. Some programs offer basic features like scheduling posts and monitoring analytics, while others offer more advanced features like managing multiple social media accounts and creating custom reports. You should decide which features are important to you and then choose a program that offers those features. The software should also be affordable and able to integrate with the other tools you're using for your business.
Question 2: What are some of the best social media management software programs? Some of the best social media management software programs include Hootsuite, Sprout Social, and Buffer. These programs offer a variety of features to help you better manage your social media accounts.
Question 3: How much does social media management software cost? Social media management software can range in price from free to several hundred dollars per month. The cost will depend on the features you need and the number of social media accounts you have.
Question 4: Is there free social media management software? There are a few free social media management software programs available, but they typically have limited features. If you need more than basic features, you'll likely have to pay for a premium program.